KRA targets 22m new taxpayers with WhatsApp chatbot ‘Shuru’

Introduction of KRA’s WhatsApp Chatbot

The Kenya Revenue Authority (KRA) has officially launched a new initiative aimed at simplifying tax processes for citizens. The WhatsApp chatbot named ‘Shuru’ targets 22 million new taxpayers, making tax compliance more accessible and efficient.

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Key Features of the ‘Shuru’ Chatbot

• User-Friendly Interface: The chatbot is designed to be intuitive, allowing users to interact seamlessly and receive instant responses to their queries.
• 24/7 Availability: ‘Shuru’ operates around the clock, offering assistance whenever it is needed, thus enhancing taxpayer engagement.
• Information Dissemination: The chatbot provides detailed information on various tax obligations, deadlines, and the filing process, aiding users in understanding their responsibilities.

Impacts on Tax Compliance

The introduction of the ‘Shuru’ chatbot is expected to significantly improve tax compliance rates in Kenya. By leveraging modern technology, KRA aims to educate and simplify the experience for taxpayers, reducing barriers to entry.

This initiative not only empowers citizens with the knowledge to fulfill their tax obligations but also supports KRA’s goal of widening the tax base. As a result, the economy stands to benefit from a more engaged citizenry and increased public revenue.

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Naphtaly Obiero

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